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Monday, September 27, 2010

One Arm Scissor

Popcorn was approached to create an identity and brand that reflected the sophistication and progressive nature of the brands that it stocks. The logotype and simple two colour palette was developed to symbolise the minimalist, clean cut nature of the clothing whilst still giving it a strong, masculine and polished finish.

The store interior was styled around the brands colour palette to create a clean canvas for the clothing to be merchandised.